Ford Infographic: Millennials
Ford study: Young people use cars for Socializing
You are between 18 and 34? You see yourself as “digital natives”, environmentally conscious, networked civil progress? Then you belong to the Millennials. This group is shaping the future, because their purchasing power affects many products and manufacturers.
The complete study and supplementary material can be downloaded at:
Name: Automotive Zeitgeist Studie